1. Rel NoFollow Checkbox
When you link to an external site, you are giving away some of your site’s authority to that link. If you don’t want to do that, then you can add a no-follow attribute to that link.
In fact, you can even make all external links no-follow in WordPress. But this might not be a great idea. Sometime you may want to give a do-follow link to truly helpful sites.
Rel NoFollow Checkbox is a simple WordPress plugin which adds a checkbox in the insert link popup of WordPress post editor. This popup already has a checkbox which allows you to open links in new tab. Now, whenever you are adding an external link you can easily make it no-follow by simply checking a box.
2. WordPress SEO by Yoast
It is one of the most downloaded WordPress plugins of all times. Yoast’s WordPress SEO is a comprehensive solution for all your on-site SEO needs.
It allows you to add SEO title, meta description, and meta keywords to each post and page of your site.
You can also write a custom title for your main site, archives, category, and tag pages. It also adds Open Graph metadata, Twitter Cards, Sitemaps and ping search engines whenever you update your site.
3. Broken Link Checker
Broken links can not only create a bad experience for your users, but they can also affect your site’s SEO. If you have been running a blog for some time, then you should check your site from time to time for broken links and fix them.
Broken Link Checker is a free WordPress plugin that allows you to find broken links on your WordPress site. You can then fix those links without even editing your posts. See our tutorial on how to fix broken links in WordPress with Broken Link Checker.
4. OutreachPlus
OutreachPlus is the best email outreach software to crush your marketing goals. It comes with powerful features like smart personalization, automated responses, email insights like open, replied, links clicked, and more.
It is super easy to use and has a built-in email client which ensures that your emails don’t end up in spam. You can add multiple email accounts, follow up prospects, and get a 360-degree view of your campaigns. This is a great tool for reaching out to get backlinks, press mentions and connecting with influencers. This will help you grow authority and bring traffic for your website.
5. Open Site Explorer
Developed by Moz, this free tool allows you to check data for any domain name. You can see who is linking to that domain and what anchor texts they are using. Apart from that, Open Site Explorer offers a wealth of information like top pages, linking domains, which pages are linked on your site, etc.
This tool is free but has daily search limits for each person.
To unlock the full power, you would need a Moz Pro Subscription which also gets you access to their other tools as well.
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