What Is The Difference Between On-page SEO And Off-page SEO

SEO has to parts that are On-page SEO and Off-page SEO, and in this article, you will understand both of them. So there is "What Is The Difference Between On-page SEO And Off-page SEO"

On-page SEO

Whether it is the on-page SEO or off-page SEO, the goal is to optimize individual web pages to rank higher and earn more relevant traffic in search engines. On-page SEO takes care of optimizing content and HTML source code of a page, user-friendliness of your site.

Simply to say, it takes care of all the things that you can do ON your website such as page titles, internal linking, meta tags & descriptions, etc. On-page SEO consists of all the elements of SEO that you can control best.

Here are the three main things that you should take care of if you are serious about online business.


Off-page SEO

In the above step, we just learned the very basics of on-page SEO. Now, let’s dive into off-page SEO. Usually, most of the people think off-page SEO is all about links. No, it's not just linked, it’s even more.

What is the off-page SEO?

Even though there is no proper definition for this, what I can say is, it’s an act of optimizing your brand’s presence both in online and offline by using content, relationships, and link. Simply to say, it refers to the techniques that can be used to improve the position of a web site in the search engine results page (SERPs).

Benefits of off-page SEO:

Increases website rank: The website will rank higher in the SERPs which also means more traffic.

Increases PageRank: Google measures the importance of a website through Pagerank which is a number between 0 and 10.
Your website gets more exposure: When your website is ranked high, it automatically gets more exposure, gets more links, more visits and more social media mentions.